The key to successful blogger outreach is remaining niche focused. So, what if when you locate bloggers for your next outreach campaign you focused more on niche than you did on numbers? Capturing the attention of bloggers on …
Common Pitch Mistakes to Avoid When Reaching Out to Bloggers
Judging by the pitch emails that I’ve seen floating around, I’m convinced that there is some sort of handbook filled with some really bad advice on pitching bloggers. In order for you to get better response rates from …
How to Steer Your Bloggers’ Posts in the Right Direction without Seeming Controlling
A shiny, well written, positive blog post about your brand makes the fruits of your blogger outreach labor tangible and well worth the days spent researching bloggers and crafting fabulous introductory emails. But, just because you put in …
5 Spectacular Blogger Outreach Campaigns to Take Note of
Straying far from the ways of traditional journalist pitching, blogger outreach is done on an individual, personalized level. Not to mention the campaigns tend to burst with creativity as bloggers align with brands and offer sincere word of …
Making Outreach Easier - The Journey to Our 4th Major Release
For the past 12 months everyone at GroupHigh has worked tirelessly to build and support a product that makes the process of authentic and personalized outreach marketing accessible to agencies and brands. Through this process we’ve been blessed …