For GroupHigh’s monthly Influencer Spotlight for May, we are highlighting parenting bloggers from all walks of life. These content creators are all contributors to other outlets and are seen as experts on different arenas within the parenting world. From adoption & family life to children product reviews & single parenting, these creator’s offer their readerships a variety of helpful tips and tricks.
Doyin Richards
Los Angeles, California, United States
Total Reach: 175.1K MozRank: 5.32 Alexa Global Rank: 914.3K
Blog Topics: Parenting, Rants, Revelations, Dad’s Point of View
Affiliate & AD Networks: ShareaSale, BlogHer
Check out this post: I Didn’t Want To Raise Girls…Until I Did
| Outlet | URL or Handle | Follower Count | # of Posts | Avg. Engagement Per Post |
|---|---|---|---|---|
| Blog | daddydoinwork.com | 1.1K | 54 | 23 |
| @daddydoinwork | 134.8K | 212 | ||
| @daddydoinwork | 15K | 3.1K | 37 | |
| @daddydoinwork | 23.7K | 1.6K | 296 | |
| @daddydoinwork | 400 | 123 | 5 | |
| YouTube | youtube.com/dbrichards2012 | 58 | 6 | 66 |
Social Audience Demographics Outlets Contributed On
Average Age: 28 years old Huffington Post
Dominant Gender: 74% Women Today.com
Top Countries: US, Canada, UK, Australia Babble
Top Cities: New York, LA, Chicago, Washington
Jody Arsenault
Steinbach, Manitoba, Canada
Total Reach: 404.9K MozRank: 4.93 Alexa Global Rank: 1.5M
Blog Topics: Family Life, Crafts, Food, Holidays
Tactics: Sponsored Posts, Giveaways, Guest Posts
Check out this post: Teaching Your Child Consequences For Cheating in Middle School
| Outlet | URL or Handle | Follower Count | # of Posts | Avg. Engagement Per Post |
|---|---|---|---|---|
| Blog | mommymoment.ca | 7.1K | 625 | 104 |
| @mommymoment | 329.4K | 87 | ||
| @MommyMomentBlog | 37.1K | 71.9K | 3 | |
| @jodyarsenault | 3.7K | 2.7K | 68 | |
| @mommymoment | 22.4K | 20.5K | 1 | |
| YouTube | youtube.com/JodyfromMommyMoment | 93 | 31 | 245 |
Social Audience Demographics Outlets Contributed On
Average Age: 30 years old Sylvan Learning
Dominant Gender: 69% Women Canadian Family
Top Countries: US, Canada, UK, India
Top Cities: Toronto, New York, Winnipeg, LA
Mitch Chaitin
New York City, New York, United States
Total Reach: 80.7K MozRank: 5.08K Alexa Global Rank: 894.2K
Blog Topics: Parenting, Adoption, Product Reviews, Celebrities
Affiliate & AD Networks: AdSense, Linkshare
Check out this post: Marriage, Gay or Straight, Is a Sacred Institution!
| Outlet | URL or Handle | Follower Count | # of Posts | Avg. Engagement Per Post |
|---|---|---|---|---|
| Blog | gaynycdad.com | 3.5K | 632 | 17 |
| @GayNYCDad | 7.6K | 6 | ||
| @gaynycdad | 50.2K | 171K | 5 | |
| @gaynycdad | 13.3K | 2.6K | 336 | |
| @GayNYCDad | 5.9K | 8.5K | 3 | |
| YouTube | youtube.com/GayNYCDad | 1.3K | 291 | 204 |
Social Audience Demographics Outlets Contributed On
Average Age: 32 years old Huffington Post
Dominant Gender: 55% Women
Top Countries: US, UK, Canada, Australia
Top Cities: New York, LA, London, Toronto
Kristina Buskirk
Emeryville, California, United States
Total Reach: 1.3M MozRank: 5.42 Alexa Global Rank: 662.6K
Blog Topics: Craft Time, Parenting, Book Club, Preschooler
Tactics: Sponsored Posts, Giveaways, Guest Posts, Product Reviews
Check out this post: Toddler Summer Adventure List with KEEN Kids
| Outlet | URL or Handle | Follower Count | # of Posts | Avg. Engagement Per Post |
|---|---|---|---|---|
| Blog | toddlerapproved.com | 28.1K | 285 | 82 |
| @toddler-approved | 1.1M | 240 | ||
| @ToddlerApproved | 3.9K | 9.1K | 3 | |
| @kristinatoddlerapproved | 15.1K | 3K | 164 | |
| @toddlerapproved | 108.5K | 20.1K | 50 | |
| Google+ | @ToddlerApproved | 1.7K | 2 |
Social Audience Demographics Outlets Contributed On
Average Age: 29 years old Aha! Parenting
Dominant Gender: 93% Women Life Your Way
Top Countries: US, UK, Canada, Australia Kids Activity Blog
Top Cities: New York, London, Chicago, LA
Tom Briggs
East Sussex, England, United Kingdom
Total Reach: 15.6K MozRank: 5.02 Alexa Global Rank: 1.3M
Blog Topics: Family Life, Technology, Food, Parenting
Tactics: Sponsored Posts, Reviews
Check out this post: Am I becoming The Evil Dad?
| Outlet | URL or Handle | Follower Count | # of Posts | Avg. Engagement Per Post |
|---|---|---|---|---|
| Blog | diaryofthedad.co.uk | 2.3K | 266 | 5 |
| @DiaryOfTheDad | 1.5K | 3 | ||
| @DiaryOfTheDad | 8.5K | 24.4K | 1 | |
| @diaryofthedad | 1.4K | 446 | 25 | |
| @diaryofthedad | 835 | 179 | 1 | |
| YouTube | youtube.com/diaryofthedad | 565 | 23 | 94 |
Social Audience Demographics Outlets Contributed On
Average Age: 27 years old Up All Hours
Dominant Gender: 80% Women ni4kids
Top Countries: UK, US, Canada, Australia Dad.Info
Top Cities: London, Manchester, Brighton, Birmingham
Make sure to also check out our hand curated influencer lists.