The folks over at Paratus Communications have put together a great review of 2011′s best new social media tools. Of course this is a shameless plug so pay attention the the kind words regarding GH at spot #13. Check out the list here: The most useful new social media tools of 2011. I also thought a [...]
Blog outreach is a common topic among start-ups these days. Most founders know the benefits to be had from engaging bloggers -but few companies launch a campaign. Here are 5 reasons your startup should engage bloggers: Generate buzz and introduce your product. Improve website traffic from search engines by obtaining links from respected blogs. Distribute [...]
Stacey Politi over at Mashable wrote a great post outlining several of the most important best practices for blogger outreach. Head on over and read her article then post a comment and share you best blog outreach tips!
I just found a great list of social media tools recommended by Pete Codella at his PR and Social Media blog. Of course I’m pleased to see GroupHigh on that list but there are lots of other great tools to check out as well!
While GroupHigh includes a blog search engine in our solution, I also encourage clients to add blogs from across the web into their blog lists using the GroupHigh bookmarklet. Here are several more great places to search for blogs to pitch: WeFollow Twitter Lists Alltop Google Blog Search Technorati Ning Networks Facebook Pages and Groups [...]
This morning I conducted a free webinar event in conjunction with MRGA (Market Research Global Alliance). We focused on 3 common misconceptions surrounding blog research and how GroupHigh saves market researches time when gathering quantitative statistics about blogs. You can watch the full recorded webinar below and as always feel free to contact GroupHigh to [...]
One of the questions I frequenty discuss with colleuges and other startup founders here in Boulder, CO is how to go about pitching bloggers once you’ve made a list of relevent contacts. This week Deirdre Breakenridge, President of Mango Creative and blogger at PR 2.0 Strategies was kind enough to answer several common questions I [...]
This week Andy Theimer from GroupHigh talks about how he builds lists of blogs for outreach. These tips are easy to use and can save you lots of time down the road when you need to begin reaching out to bloggers. Find Existing Lists of Blogs Whether it’s for sales, marketing, or blog outreach finding [...]
